The spread of smartphones and tablet computers allows people to read e-comics anywhere at any time. According to the Research Institute for Publications, annual sales of digital comics last year grew But this digitalization has also cast a shadow on the heart of Japanese pop culture. Amid the increasing e-comic readership, some free-riders let visitors read pirated manga online without charge while they line their own pockets with advertising revenue.
One of his questions in particular struck me as interesting and I wanted to share it with you here. I went on to explain that the most influential manga series and manga artists are those that influenced the artistic imagery of manga.
Artists like Clamp and Takahashi Rumiko which were responsible for creating the visual style most shounen and shoujo manga use to this day, or Akamatsu Ken who reintroduced the ahoge to a new generation of manga fans.
Later that day I reconsidered what I said to him in my head again and again. I strictly believe in what I had told him about manga. Manga like Harenchi Gakuen that criticized the Japanese educational system or the Aum Shinrikyo manga that undermined the hegemony of the Japanese emperor.
There have been cases of obscene manga that were the cause of public outrage, such as the case of Honey Room Misshitsu — a manga so obscene its artist was sentenced to pay a fine of 1. There have also been cases of controversial manga, such as Afghanis-tan — a manga which put to laughter international conflicts by portraying Arabic countries as moe characters.
While all of these manga series had their moment under the spotlights their respective cases were quickly resolved and they were forgotten.
This convinces me that manga, albeit being a popular entertainment medium in Japan, has yet to influence the Japanese society in any way that is not commercial.
It was after I answered his question that I began to look, within my own knowledge about anime, for those series that had a major impact on the Japanese society. The anime series that has had the most profound impact on the Japanese society until today is probably Neon Genesis Evangelion.
This series is popular enough today that I need not introduce it here. Suffice to say that it proved extremely popular in Japan. It was this popularity itself that influenced the Japanese society in a significant way — Neon Genesis Evangelion was not only popular among the ardent otaku but also drew attention from the general public.
It caused many casual TV viewers who had not seen anime before to acknowledge it as a valid medium of expression. Evangelion did to casual TV viewers exactly what Studio Ghibli did to causal movie goers — proved that Japanese animation is capable of reaching high intellectual levels and touching mature subjects.
Neone Genesis Evangelion proved that Japanese animation is capable of reaching high intellectual levels. There have been other series that influenced the Japanese society, albeit in more delicate and specific ways.
It exposed many children and some adults to the charms of go and invigorated this old sport. Both series, it should be noted, were first published as manga.
But although their manga counterparts were popular the anime series, which aired on prime time, reached a much bigger audience and had a much more profound influence. This should come as no surprise as both these anime series provided incentives that could not be found in their respective manga: Hikaru no Go had an educational extra at the end of each chapter that taught the basics of go.
Viewers who watched the series were able to listen to the songs being played, something that the manga could not provide. If we stray from the realm of anime there are records of a much earlier animated series that had a similar impact on the Japanese society.
In the s the animated cartoon Popeye was very popular in Japan. In the show one of the characters, a gluttonous guy called wimpy, was shown eating hamburgers, singing about them and fantasizing about them. Since hamburgers were nonexistent in Japan at the time the Japanese viewers were particularly fascinated by this culinary treat.
The hamburgers shown in Popeye caused an unprecedented demand for hamburgers in Japan and many restaurants and foods stands rose to the occasion and added hamburgers to their menus. These hamburgers were not your typical beef patties. During the 60s beef was rare, expensive and most Japanese have never tasted it before.
So instead of offering beef the Japanese restaurants and food stands made hamburger using ground fish meat and later whale meat. Wimpy introduced Japan to the hamburger.
Returning to the issue at hand, perhaps the most unique influence anime has had over the Japanese society can be seen in the seamless way in which anime has integrated into the Japanese culture.
Anime Influences the Oricon music chart because a small, yet noticeable, number famous singers and bands such as Mizuki Nana and Garnet Crow gained their popularity though their involvement in anime.
Anime even occasionally influences the type of merchandise sold in convenience stores and food chains. You can be sure that convenience stores and food chains pay close attention to the popularity of anime series and strike deals to promote their products or brands using anime related goods or branding.
Since popularity usually translates into attention and attention in turn can become influential there will be plenty of opportunities for anime to attract attention from the Japanese society and influence it in the future.As manga (Japanese comics) and anime (Japanese animation) have become integral parts of modern Japanese life and culture, there is no way of escaping their influence wherever you go in the country.
Without either of them, Japan would definitely not be the colourful and intriguing country that it is. To further deconstruct the Otaku culture, comparisons can be drawn with examples from the very popular anime and manga, Neon Genesis: Evangelion.
The summation of this study will show anime, manga and the Otaku to be of great importance to Japanese culture and a new generation of cultural producers and consumers. What role does anime play in Japanese culture and how is it viewed by the general public?
Having lived in Japan I would completely agree with this analysis but add that it's more than comics but cartoons as well. Kids cartoons? manga and anime (it's my hands down favourite series). But honestly, how can I be blamed for pirating anime .
+See the rest of the timeline here. Currently Being Read. Japanese Car Accessories. How much does anime contribute to Japan's economy? Update Cancel. The figure includes sales from products in the following categories: Domestic TV animation revenues (%) Japan's manga industry started in the late s and developed into a brilliant stage in the late s, when comic publishing output accounted for more than .
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